Privacy Policy for Luxury Ave
At Luxury Ave, accessible via luxury-ave.com, we are committed to safeguarding the privacy and personal data of our users. This Privacy Policy outlines how we collect, process, and protect your information in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). We take our responsibility to protect your personal information seriously and implement appropriate measures to ensure your data remains secure at all times.
1. Introduction — Our Commitment to Privacy
At Luxury Ave, we value your trust and prioritize your privacy. We recognize the importance of your personal data, and we are committed to processing and managing it responsibly, lawfully, and transparently. This Privacy Policy explains how we collect, use, and protect your data when you use luxury-ave.com or interact with us by other means.
2. Scope of This Policy and Data Controller Role
This Privacy Policy applies to all visitors, users, and customers interacting with luxury-ave.com. Luxury Ave acts as the Data Controller with respect to all personal data collected through the website and associated services. If you have any questions or concerns regarding the way we handle your data, please contact us at [email protected].
3. Categories of Personal Data We Process
We collect and process the following categories of personal data, as appropriate and necessary for providing our services:
3.1 Usage Data
This includes information about how you interact with luxury-ave.com, such as your browser type and version, Internet Protocol (IP) address, device identifiers, pages viewed, time spent on pages, clicks, web navigation paths, and referring web address.
3.2 Account Data
If you create an account or make a purchase, we collect your full name, billing and delivery address, email address, and phone number.
3.3 Profile Data
We may process personal preferences, order history, feedback, and activity within your user profile, including wish lists, loyalty status, and behavioral trends.
3.4 Communication Data
Includes any personal data you provide when contacting us through support channels, submitting inquiries, or participating in surveys or feedback forms.
3.5 Technical Data
Including unique device identifiers, hardware model, operating system, mobile network data, system settings, and other technical metadata associated with your device configuration.
3.6 Transaction Data
Data surrounding past purchase history, payment method details (excluding full payment card information, which we do not store), transaction amounts, delivery addresses, and confirmations.
3.7 Preference Data
Marketing and communication preferences, event RSVPs, product alerts, subscriptions, and consent records maintained for compliance purposes.
4. Legal Bases for Processing (GDPR & CCPA)
We rely on a variety of legal bases for processing your personal data, including:
– Performance of a contract: where processing is necessary for executing a transaction or providing a requested service.
– Consent: where you have expressly provided informed consent, such as for marketing emails or non-essential cookies.
– Legal obligations: where we are required to process data to comply with legal or regulatory obligations.
– Legitimate interests: including to improve our services, prevent fraud, manage customer service, and optimize user experience, provided such interests are not overridden by your rights or freedoms.
5. Your Rights
Under data protection laws such as GDPR and CCPA, you have the following rights regarding the personal data we hold about you:
– Right of Access: To request a copy of the data we hold concerning you.
– Right to Rectification: To correct inaccuracies or complete incomplete data.
– Right to Erasure: To request deletion of your data under certain circumstances.
– Right to Restriction: To limit the way we process your data.
– Right to Portability: To receive your data in a structured, commonly-used format and have it transferred to another controller.
If you wish to exercise any of the above rights, please contact us at [email protected].
6. Security Measures
We implement robust technical and organizational measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction. These include:
– Data encryption both in transit and at rest
– Role-based access controls and restricted administrative access
– Secure backup systems and failover protocols
– Regular staff privacy and security training
Additionally, we regularly audit and test our systems to ensure compliance with industry-standard security practices.
7. International Data Transfers
Where personal data is transferred outside of the European Economic Area or similar protected jurisdictions, we ensure compliance through recognized legal safeguards such as Standard Contractual Clauses approved by the European Commission. We remain committed to ensuring adequate levels of data protection regardless of the location of our processing activities.
8. Data Retention
We retain your personal data only for as long as necessary for the purposes outlined in this Privacy Policy or as required to comply with legal obligations.
– Account Data & Profile Data: Retained as long as your account remains active and up to 6 years afterward for legal and tax purposes.
– Transaction Data: Held for up to 7 years post-purchase for accounting and fraud prevention purposes.
– Communication and Support Data: Retained for up to 3 years following final contact.
– Marketing Preference and Consent Records: Retained until consent is withdrawn or up to 5 years after last engagement.
Once retention periods lapse, data is securely deleted or anonymized.
9. Cookie Policy
luxury-ave.com uses cookies and similar tracking technologies to enhance user experience and gather usage data. These include:
– Essential Cookies: Required for basic site functionality such as login, cart management, and checkout.
– Functional Cookies: Help remember user preferences and site configurations.
– Analytics Cookies: Collect aggregated data on website usage to help improve usability and content.
– Performance Cookies: Monitor and measure the performance of marketing efforts and website behavior.
10. Cookie Management and Compliance with GDPR & CCPA
Upon initial visit, you are provided with clear information about the cookies we use and prompted to manage your preferences. You can accept or reject non-essential cookies and can update your consent preferences at any time via our Cookie Settings web interface.
Additionally, you can configure your browser settings to block or delete cookies at any time. Please note that disabling some cookies may affect the functionality of certain parts of our website.
We ensure full compliance with the GDPR’s consent requirements and the CCPA’s Do Not Sell My Personal Information provisions.
11. Children’s Data
luxury-ave.com is not directed toward, nor do we knowingly collect personal data from, individuals under the age of 13. If we become aware that personal information has been unintentionally collected from a child under 13, we will take reasonable steps to delete such information from our records.
12. Policy Updates
This Privacy Policy may be revised to reflect legal or operational changes. Continued use of luxury-ave.com constitutes your acceptance of such changes. Where material updates are made, we will notify you directly or via the website.
We encourage you to periodically review this document to stay informed regarding how we protect your data.
13. How to Contact Us
If you have any questions, concerns, or complaints regarding this Privacy Policy or our data practices, you may reach us at:
Email: [email protected]
We are committed to full compliance with data protection laws and are dedicated to resolving any privacy concerns efficiently and transparently.